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An opt-in list will leverage your Internet marketing efforts.

A squeeze page is a web page that provides a form to be filled out by a visitor. The primary purpose of a lead capture page or squeeze page is to get the name, email address and permission to follow up with additional information.

The lead capture page is created to get the attention of the visitor. The visitor becomes a lead once they give you their email address by optioning in to your list for more information.

The greatest assets of having a opt in list is the ability to contact them multiply times, to offer additional services and advise or to update them as changes occur with your business.

Lead capture pages can have conversion rates above 30%. The percentage of visitors that choose to opt-in to a mailing list is the conversion rate.

What you need to create lead capture page.

We clarified the purpose of having a squeeze page; let's go on to the factors for creating a lead capture page. Remember the purpose is to build a list of subscribers.

The heading is the first contact point with your website's visitor. You must grab her attention and compel her to continue reading your text. Be clear on what you are presenting and connect with her on an emotional level.

The body text is where you compel your web site visitor to sign up for more information. It is crucial to reveal how the product or service will solve their specific problem. It's important to state it is an easy solution to implement and urge them to act now.

Your lead capture page focus is on the top three to five frustrations in your market. Present the simple solution that will stop the frustration.

A few lines of text that stimulate emotional interest and desire in your solution will be your complete text. Your visitor will want more information and will opt-in to your list.

The most successful capture pages fit inside of the browser window. The entire page is visible without having to scroll down.

Need help to design your lead capture page? Want to take out the tedious and time consuming details? Get on with the business of doing your business. This free tool will free up your time and give you a professional squeeze page with professional graphics in as little as 15 minutes.

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